It was very straightforward and professional. I applied online and heard back within a couple weeks about a first stage interview. I then was contacted by a producer for a phone interview.

Submitted application, heard from HireVue within 1 week, completed initial HireVue screening, heard from a recruiter I was moving on to the next steps within 2 weeks, interviewed w/ Shop w/ Today from the Today Show, didn't get the position but overall not a bad learning experience