I applied online. I wrote in my cover letter that I don't have sales experience but was interested in a career change. Received an email from the recruiter to set up a phone call a few days later. We talked and I was grilled me on all the finer points of APM as if I'm supposed to be an expert on their product already. I then had a phone interview with the hiring manager and that didn't go so well. The hiring manager basically told me to keep applying for other jobs. I then have to speak to the recruiter again and was told to try again some other time. I just don't get why this company would waste my time going through these phone conversations with me when I specifically stated on my cover letter that I had no sales experience but then reject me because I have no sales experience.

Introductory meeting with hiring manager. Work sample leveraging AppDyanmics. Fairly technical - need to be savvy with the command line. Took probably 8 hours. Then reviewed answers with the manager, who was super helpful in answering questions. After that had a chat with a teammate who helped answer my questions.